(RED) iPhone and Using Your Tech to Give Back
Seeing Red with the (RED) iPhone
We didn’t know how much we needed a red iPhone until Apple announced it’s newest initiative last week. The candy apple casing is not only vibrant, but an easily justifiable purchase as a portion of the funds for the (RED), a global fund that works to rid HIV and AIDS in Africa. (RED) provides testing, counseling, treatment and prevention to regions where more than 70 percent of the world’s HIV-positive population live. The (RED) iPhone 7 and 7 Plus start at $749 and $869 respectively, but if you don’t need a new phone right now there are other accessories that Apple has (RED)-ified. Cases, Apple Watch bands and Beats products all have red versions available.
If the (RED) iPhone has you in a particularly giving mood, there are other ways that your tech purchases can do good.
Lyft it Forward
Lyft is launching a new initiative that allows users to ‘Round Up & Donate’ the remainder of their fare to a charity of their choice. No word yet on exactly which charities will be participating. Lyft says that it will be expanding the list to a variety of national and local community organizations. The initiative will be rolling out in the next few weeks and will be available for iPhone and Android.
Social Good Apps
Turn your workout into a fundraising opportunity with Charity Miles. As you go about your daily exercise routine, the app’s corporate sponsors will donate based on how many miles or steps you take. You can choose which charities you would like to support from an extensive list including the ASPCA, (RED), and the World Wildlife Fund. Charity Miles is available in the Apple App Store and the Google Play Store.
This app is good for people who want to give back, but don’t know where to start looking for charities. Everyday, ‘One Today’ will show you a new non-profit and its mission statement. The user can then decide whether or not to make a donation to that charity using the app. Every donation is tax deductible and it keeps a list of all donations so that you can have them handy for tax season.
Tech purchases don’t have to be selfish and these initiatives prove that you can enjoy your tech while also doing good. Whether you’re splurging on the (RED) iPhone or just checking out one of the apps, spreading awareness for the causes and giving when you can is what really matters.